With growing modernization, the Nepalese are becoming equally brand conscious. One particular reason for being attracted towards brand probably might be the strength of these brand products. They last long
and retain the quality for a really long time. Moreover, there exists a separate prestige among today's Nepalese in the use of branded goods. No matter what and when, we are gradually turning 'brand conscious'.
Becoming brand conscious can be an issue of debate. If we are attracted towards international brands, who will purchase the domestic products? The quality of the product is also a matter of concern. It is for sure that Indonesian made All Star Converse lasts longer than any Khasa made Zing Xhung—the former costs Rs. 2500 while the latter can be had for Rs. 400. Now, based on the attitude of the people, friend circle, and the environmental factor, one has to decide whether to a branded product or not. It is odd if all your friends wear T-shirts by John Players, Peter England or Addidas, while you go with them wearing an
ordinary one. For that matter, a Nokia makes more prestige than any of the Chinese mobile set. For sure, your choice becomes Apple for Ipod.
There exists quality-oriented café KFC in the valley, so let's go there and I personally have felt that the smell of original Axe lasts longer than the fake ones. Cost acts as the major disadvantages of branded products, but quality plays an important role when the question comes to advantage. Red Label possesses its unique taste, but the local tongba gives you its own distnctive flavour. Hence, we cannot ignore local products as well. We still go for Wai Wai when Maggie is also kept in front of us.
Rado or any other brank of watch shows the same time, so it is never a compulsion that you must choose only branded stuffs. There might be some qualitative products without any brand. But, the trick is to know which one. It is good to be loyal to a specific brand, but you must have the capacity of being flexible when the time demands. I have been drinking this local coffee which never gave me the opportunity to get my mind diverted to international brands. Find out the local brands that do well, and weigh the contents of your wallet.
PUBLISHED IN THE HIMALAYAN TIMES AUG 08, 2011
and retain the quality for a really long time. Moreover, there exists a separate prestige among today's Nepalese in the use of branded goods. No matter what and when, we are gradually turning 'brand conscious'.
Becoming brand conscious can be an issue of debate. If we are attracted towards international brands, who will purchase the domestic products? The quality of the product is also a matter of concern. It is for sure that Indonesian made All Star Converse lasts longer than any Khasa made Zing Xhung—the former costs Rs. 2500 while the latter can be had for Rs. 400. Now, based on the attitude of the people, friend circle, and the environmental factor, one has to decide whether to a branded product or not. It is odd if all your friends wear T-shirts by John Players, Peter England or Addidas, while you go with them wearing an
ordinary one. For that matter, a Nokia makes more prestige than any of the Chinese mobile set. For sure, your choice becomes Apple for Ipod.
There exists quality-oriented café KFC in the valley, so let's go there and I personally have felt that the smell of original Axe lasts longer than the fake ones. Cost acts as the major disadvantages of branded products, but quality plays an important role when the question comes to advantage. Red Label possesses its unique taste, but the local tongba gives you its own distnctive flavour. Hence, we cannot ignore local products as well. We still go for Wai Wai when Maggie is also kept in front of us.
Rado or any other brank of watch shows the same time, so it is never a compulsion that you must choose only branded stuffs. There might be some qualitative products without any brand. But, the trick is to know which one. It is good to be loyal to a specific brand, but you must have the capacity of being flexible when the time demands. I have been drinking this local coffee which never gave me the opportunity to get my mind diverted to international brands. Find out the local brands that do well, and weigh the contents of your wallet.
PUBLISHED IN THE HIMALAYAN TIMES AUG 08, 2011
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